Even with the COVID pandemic and some quarrantine measures in place, we noticed that there are two Korean craze that are still at an all time high in terms of popularity: (1) Samgyupsal and (2) Mukbang.  Just to join the bandwagon, we decided to try out All4U Unlimited Grill & Shabu Shabu and see if we could do it too.

So what exactly is Mukbang about?  Mukbang is a portmanteau word that comes from combining two (2) partial Korean words: (1) muk-ja which means eating and (2) bang-song which mean broadcast.

Thus, Mukbang is a Korean trend that started in 2010 where the Broadcast Jockey (BJ) (Korea's term for vlogger) consumes a lot of food in front of an online audiovisual broadcast.

As the popularity of Mukbang is still growing, some BJs are even incorporating ASMR which stands for autonomous sensory meridian response into their style of broadcast.

Food

So we were all very excited to see if we have a potential in riding this Mukbang craze.